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The buttercups

Our troops newest members peg and Meg I'm Meg. She's

Sorry about that. It's okay our brother gets us mixed up all the time

I don't know. Why me neither Thank You Sophia oh

I'm even more excited

I'm the most excited ever

You explore the great outdoors and learn new things and for every new activity you do you get a badge?

Would you put on your vest?

I got this one and tomorrow you'll all get a chance to earn plenty of badges

Because we're going on a nature hike through the pepper tree forest

Don't worry you'll earn a pledge tomorrow on time to go girls

Hold on a moment I don't know that the forest is a proper place for a princess, Oh she'll be fine

You know Sophia was a buttercup before she was a groundhog Scout as a boy exploring the great outdoors

Gave me skills I used to this very day. I think Princess Sofia would learn a lot by going

That's it not a one your majesty

Dad I don't need baileywick. I'll be fine on my own you'll be even more fine with baileywick

I just want to make sure that - what - what - what - oh

Dear no worries. I have a sewing kit in my back princess Sofia of enchancia

Alrighty then

Let's move out buttercups, and you too groundhog

Let's put the great and hold up buttercups time for water break finally

Allow me princess

It's your throne away from home. What do we have to do? You have to build a birdhouse out of twigs and bark?

Already then go to it buttercups

The biggest birdhouse, I'm going to make the best birdhouse

Each Buttercup must do the project by herself yes mrs.

Hanshaw I know but I only helped a little Sofia found the tree bark

mm-hmm just like you that's right I

Know how you feel we didn't get a badge either. You'll get one just keep trying

That's right. Well. It's time. You made some room so your Buttercup can bloom. We can't do it all for them now

They'll never learn back on the trail buttercups

But it's so slippery

Is it now hmm

Here we go buttercups who can tell me what badge this is oh?

I hate to interrupt mr.. Squirrel, but I could really use that log. Oh, why certainly

Just a moment while I finish up lunch yep

nice work girls

Hmm, I'm just holding them for the princess

And here's your badge Ruby

Thanks, mom

Jade you've earned your last badge and that me

Allow me

I'm going to talk to him you gave her groundhog word. I did didn't I

Okay the next project by yourself no matter what?

Buttercups it's time to find out how well you know your?

wildflowers everyone must pick a bouquet of daisies and daffodils, but because

What if she touches the meddlesome Myrtle

There I've got enough babies oh you did it Ruby you got your final badge, I'm so proud of my girl

Look there's the red rash oh

Gee but fine

It'll be okay baileywick

Are you sure he's going to be all right, I think so Sofia the trail is so twisty and steep

It'll be hard for baileywick to climb down hmm. Maybe there's another way to get down the mountain

Don't you think we can do it all we need to do is work together

We'll gather big pieces of wood like we did for the campfire and tie them together like we did with the birdhouses

You did let's do more looks like Sofia is doing just fine on our own baileywick

You are prepared

Well how does he look doctor oh, that's a nasty case of meddlesome Myrtle, but he'll be all right your magic

It would have reminded you of well yourself

Are you okay, baileywick, I'm going to be fine Sofia you do to him Sofia me, please step forward

Sofia when you found a way to get baileywick back home you were

Congratulations all of you that'll be you someday

Sofia I'm so proud of you edge the being prepared badge

I'm honoured mrs., Hanshaw, but I'm afraid I can't put it on Oh

Team of two teams

I'm a little rusty

We haven't played in so long the way Sofia's been playing we could finally beat the Royals

But Sofia is royal now does that mean you won't play on our team you have to play on our team?

We're gonna beat the Royals for sure

Actually, I'm going to play for the village team what?

Sofia you're a royal now. You should be playing with us. Well I won't be playing daddy made me the coach. We are family

I'll be a royal Redhawk brilliant. Let's do the team cheer

It's your new uniform, okay

Let's get this practice started everybody break up into two sides

There's no magic allowed in dazzleball

They shot Sofia Wow I'm trying isn't good enough I have to play better than this if we're gonna win

The scroll passes to the rabbit I can always sniff out trouble so what's the move I?

told Ruby and Jade I play in the village dazzleball team

So man, I told amber and James

You know you're right clover

I think I know ready to get out of playing for either team so no one will be disappointed

I just need a bandage and some wood because a coordinated. Oh brother. Well. Do you have any place we can run?

Plates you know amber plans that the coach comes up with

Sofia no what happened I

Hurt my foot I um I

Guess so then you can play

That's a relief no

No, I can't what do you mean?

No, you didn't I have to pick one game or the other and I don't have much time. There's a practice game tomorrow

Sophia you've got the wrong uniform on well the thing is

I'm playing on the Royal team, but you said you'd play with us, sorry

Listen up Redhawks today. You may just be a practice game

But the most important thing to remember is to not get your uniform

Good job Sophia. Thanks mom out of my way Sergi

It's bad enough Sophia is playing for the other team. We don't need you doing it - that's not fair Ruby

Amber do you have a play for us? Oh why does everyone keep talking about plays because a good one can help us score

Time's up final score of the practice game royal Redhawks, but now I keep missing the ball. It's okay

It was just a practice game the real game is tomorrow and we're born win-win

In case you didn't notice we just got home

I know I'm a royal now, but part of me feels like I should really be playing on the village team

No matter where life takes you you should never forget where you come from because that is a part of you, too

Okay team pay attention we're going to have a little surprise for the village team today

You drew up some new plays for not a fashion designer

Oh soon really why do we need a playbook when we beat the village team so easily in the practice game the problem isn't?

Winning it's how things. I told my friends. I'd play in their team first. I have to honor that what about us

It's just a game amber. We'll still be family when it's over Sofia is right

It is just a game you mean I used to be now. I'm the worst. I'll just stay in here

No, you're playing if we're gonna. Have a chance we need everyone

We've got even old friends think we should just welcome you back after what you did. I said, I was sorry

Yeah, come on Jade give her a break of course you can play with the Sophia you come to the king's cup dazzleball match

Okay Redhawks, let's go out there and show them who they are

Everyone misses a catch once in a while not Jade. She was our best player last year

No June you act like you're going to catch the kickoff

But at the last second James will run in and catch it

Everyone will be so busy chasing him that you'll be able to sneak right up the field

I think there's a reason you're not playing well. You need glasses. No. I don't leave me alone look

I know you're mad at me, but we're on the same team

Under a minute left in the game, and it's all tied up at two goals apiece

There's not much time and they still have the ball

Hmm we need a good play engine exhales waiting to see who'll take hold

Who heads up a Sofia

Schultz

You are right, I do need glasses. I guess I'll see the doctor and get my own pair after the game. Thanks

Sofia and I'm going to be even better next year, I would like coaching you tell people what to do and then they do it

That certainly wasn't

The farmer in the Dell hi-ho the derry-o the farmer in the Dell

For more infomation >> Sofia The First Memorable Moments Top Cartoon For Kids & Children Part 698 - Duration: 14:25.

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The top five marketing trends for small businesses in 2018 - Duration: 11:15.

The top five marketing trends of 2018 Marketing is about two things.

Psychology and economics.

And while at its core the human psychology never changes, the factors affecting it do.

And so do the economics.

Today, we're counting down the top five marketing trends of 2018.

These trends are also our prediction for how the seemingly chaotic and bizarre world of

marketing and advertising will act in 2018.

Let's get started.

Trend number five: Media will continue to get even more expensive.

That's right folks.

While we wish we had good news for you, the truth of the matter is that competition is

heating up on almost every advertising platform, especially online.

Whoever you're targeting and trying to reach, there will more and more advertisers willing

to pay the top-dollar to reach them, and to show them their messages.

More advertisers not only drive up prices for media inventory, but also drive the market

to saturation.

Which means your audience will continue to get less and less impressed, and interested,

in what you have to say.

In other words, if you don't change anything in your marketing mix of market, message and

media… your cost of acquiring a new lead and a new customer will go up by as much as

forty percent by the end of 2018.

Trend number four: Giants will continue to get bigger…

2016 and 2017 have been years of big ticket acquisitions and mergers.

From Whatsapp and Instagram being acquired by Facebook, to Whole Foods being swallowed

whole by Amazon, there has been plenty of consolidation and aggregation across industries.

And that trend will continue in 2018.

The big retailers and e-commerce giants will continue their unhinged expansion plans…

and that's scary news for any small business owner.

They have the economies of scale that you, the entrepreneur can never have… and they

have low-interest capital ranging in Billions in pure cash.

Which you most likely do not have.

So if you are a small or medium enterprise owner, the competition is going to get even

more stiff than it has been.

And since customer loyalty does not exist for commodities and most products, there's

someone else out there with a deeper pocket… who's completely happy to undercut you by

another 10%.

In other words… the race to the bottom will accelerate.

While it's great from a consumer's point of view, it's utterly devastating from a

small or medium business owner's point of view.

Trend number three: Commoditization of everything from products to advertising media itself

With the rise of programattic advertising platforms, even ad space or inventory has

become a commodity.

Of all the products in the world, attention is one of the most expensive commodities there

is to buy or attract… and it will continue to get even more expensive regardless of who

your audience is.

Of course, all the mass-manufactured products are already following a race to the bottom.

But this is as much good news as it is bad…

If you are a small or medium business owner or leader… if you are an entrepreneur, then

buying adspace has never been easier.

No longer do you have to sign month long contracts with four, five, or even six figure minimum

commitments.

No longer do you have to deal with pesky middlemen.

No longer do you need to worry about wasting your money on a failed marketing message or

medium.

Today, you can test an ad for as little as five dollars.

And you can stop running any ad with the click of a button.

You don't deal with middlemen, and no one's driving up prices artificially.

In fact, on SiteScout alone… which is a buyer-side remnant inventory aggregator, you

can buy billions of impressions for your ads each day.

In multiple formats and sizes.

And you can test your ads for as low as one dollar, if that's what you want.

Your only competition is other advertisers.

And it's a purely capitalistic and holistic competition.

If your ad can outperform an industry leader's, or a giant's ads by 1x… then you can reasonably

expect to pay fifty percent less money for your traffic than them.

Regardless of how their total budget stacks up against yours.

The playing field is as level as it can be.

Trend number two: Rise of the small indie brands is here

While customer loyalty based on supply economics alone is dead… given that there are dozens

if not hundreds of suppliers for just about everything they can buy… customer loyalty

is not only well and alive when it comes to brands, but also on the rise for independent

brands.

You don't have to be a giant industrialist anymore to be able to create a brand.

In the modern world, the backbone of your brand can quite as well be a niche website

with a consistent and regular content production schedule.

In fact, the phrase "Youtube money" comes to mind.

A six year old kid who unboxes little gizmos and toys on video everyday just made north

of six million dollars due to his enormous fan following.

And that followership is neither a fluke, nor an accident.

Influencers and brands have cropped up in all kinds of industries and niches.

New industry leaders have not only emerged using modern content publishing platforms

like Youtube and Wordpress… but have also created brands around their passion and work.

And there are only two things that are common across the board with these influencers and

"smart brands".

First, their consistency when it comes to publishing new content.

No matter what media and platform combination they choose, they start publishing regularly

and they keep at it consistently.

And second, they don't do "metoo" campaign.

Their products are unique, and their offers are unique.

Not something that you can pick up on Amazon for a fifth of the price.

And they do get takers.

They attract the highest quality buyers.

People who are the least price-conscious, and most loyal to their brands.

If you are a small or medium business owner or leader, this is your shot at redeeming

and elevating your business beyond not just your local or immediate competitors, but also

at insulting yourself and your brand from the race-to-the-bottom economics.

Trend number one: Small business acquisitions will rise exponentially over the next decade

Large businesses getting acquired by other large businesses or merging together into

one entity is nothing new.

It has happened for ages, and will continue to happen.

What is new is how many small businesses… established and profitable, but small businesses

are available for sale.

And how cheap they really are.

The P/E ratio… or the price to earnings ratio for an average company on the stock

market varies between eighteen and thirty, if not much more.

Which means that a stock that you buy for $1000 produces thirty-three to fifty-five

dollars a year in appreciation and dividend combined.

That's roughly 3% to 6& return annualized, considering only the purely profit-generation

metrics for any given company.

But, the same proportions just don't hold true when the scale is much smaller.

A small business producing less than one million dollars a year can be had for a P/E (or price

to earnings ratio) of 2.25 to 2.5.

In other words, you can acquire a small corporation producing a million dollars a year in profits

can be had for as little as 2.25 million dollars.

The reason for this disparity is because the small business scene is a buyers' market.

There are far too many small businesses for sale on the market, but there are very few

takers.

Industrial buyers, private equity firms and big companies have no interest in buying businesses

that tiny.

From their perspective, it just doesn't make sense, since the numbers are so small.

And then there are the demographics.

Baby boomers are now retiring.

There are roughly sixty-five million of them…

passing down their business assets to only 44 million people in the following generation.

And given that the current business trends in America are leading younger people to abandon

capitalism as a core-philosophy, it's no surprise that only one in thirteen small businesses

that gets listed for sale ends up getting acquired within two years.

Which means… this is an excellent time for you to grow your business through acquisitions.

It has never been easier or cheaper to acquire a small business along with all their assets…

including customers and client contracts apart from equipment, real estate, furniture and

furnishings.

So, if you have a competitor who's been killing you in the marketplace for a while…

talk to them and see if they are open to selling their organization altogether.

Chances are, their answer will surprise you.

By the way, if you are interested in growing your business through acquisitions, click

on the link in the description below, and get in contact with us.

We specialize in small business mergers and acquisitions, and whether you are just open

to considering this idea… or you're at the valuation stage and need help with that….

Or you need us to put together an entire deal for you, get in touch with us and let us know.

We can help with individual stages ranging from prospecting, identification, communication,

valuation, financial modeling, agreements and legal, financing and closing… as well

as management and integration of processes post-closing.

We can also help with the entire process.

So those are our top five predictions for the upcoming months.

Do you agree with our list?

Let us know in the comments below.

If you liked this video, hit like.

If you didn't, let us know why.

If you have a comment, question or suggestion, leave a comment below.

And as always, thanks for watching.

My name is Lakshay Behl, and on behalf of our entire team here at Westernston, I wish

you and yours a very productive and prosperous 2018.

Happy new year.

For more infomation >> The top five marketing trends for small businesses in 2018 - Duration: 11:15.

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Five Little Babies Jumping On The Bed Song | Learn Colors for Children with Cute Baby Mouse Colorful - Duration: 3:06.