Today's video is going to be a little
bit of a break from the normal videos. I
want to talk about seasonality and
businesses. And I'm going to show you my
exact revenue for this year. And then
talk about what that means.
What I've been doing for the past, I think
since September, a few months, is I've been
writing our revenue and a bunch of facts
about our company and emailing it to like
five or six of people in my life
that I would consider my mentors. I
took this from TechStars. This is the
type of thing that TechStars
recommends you send to potential investors
and I've been finding that very useful
for accountability. Today I wanted to
show my November numbers, I mean my
December numbers publicly and talk a
little bit about seasonality because, and
again this is a little bit of a break
from the normal, I am super awesome
type videos. December was our lowest
sales month since June. Since the summer.
So here are my numbers for the year for the
company. We didn't really hardcore
start selling stuff until July this year.
I was still really at Inspire Beats most
of this time and then just kind of
selling stuff on the side. You'll notice
here, this is net payments received is
at a hundred fifty-five thousand for
the year. This MRR number's weird, the way
that charge recalculates it. So
just ignore that number, but basically
hundred sixty one thousand dollars in
sales. Average per month is fourteen
thousand six hundred forty. This is where
we started selling hard.
September, October, November when we
decided to hire the sales team. We hired
them at the end of November. November was
our highest sales month ever with $37,000
in revenue followed closely by
September, but the thing that I
want to talk about in this video is if you
look at our sales
for December we are only at twelve
thousand eight hundred dollars in sales
in December. Seems kind of low.
I have to tell you though $12,500
means
July which was the last month really
in the last like half year that we've
performed pretty bad, this month is
actually worse than that month. And what kind
of sucks about that is that it's the
New Year right now and we've got about
15 days left before payroll. We do
payroll on the 15th, so December 15th and
January 15th and in our base we've got
about 47,000 in the pipeline that's ready
to close so I'm expecting January to be our
greatest sales month ever. And I just
thought I'd make this video to
show you what it feels like when
you have to ride the tide.
Basically, our burn rate right now
for our salaries I think is about, I
know for a fact is thirty three
thousand dollars. So we have fourteen
thousand dollars in committed revenue
and we basically have to make two or
three sales in the next 15ish days to
make payroll. If we don't want to lay
anybody off and it's a stressful life as
an entrepreneur. Part of me is super
confident that we're going to deliver. I
mean that we're going to be able to keep
everybody on and keep going because like
I said we have a lot in the pipeline.
We've got current clients. One of
our biggest clients has paused their
contract and wants to restart in the
beginning of the year so they wanted to
take December off. Another one of our
former client is coming back
starting on January 1st which is
tomorrow. I'm filming this video on
December 30th. So in the future I
might have like a much better picture,
but i just wanted to get this one out here.
Part of me is super confident
that we're going to keep going, that
we're going to deliver. 0% of me thinks
the company is going to fail.
Worst case we'll fire or we'll let go
like three or four people. We'll be able
to keep the ball rolling.
This is an emotion I haven't
seen much of on YouTube and part of the
mission of this YouTube channel is to
show you what real entrepreneurship is like
and this sort of like stress,
excitement, nerve-wracking thing
where payroll's coming up and you
don't have money in the bank like all
that. I don't think that's been
represented too much on video. So that's
my take on it. Let me know in the
comments are you dealing with similar?
I'd love to hear how you deal
with the waiting period? Because
over the holidays, seasonality over the
holidays
nobody's really working. So my team is
hustling super hard to close deals and
just saying hey you know we'll meet the
first week in January, that's what the
customers are saying. First week of
January, first week of January. My calendar
in the first and second week in January
is almost back to back with client
meetings. This week going into the new
year, I had one client meeting.
That's it. Just one client meeting and
the week before that was pretty
packed as well so these dead weeks man.
They're rough! And that's the whole point of
this video. Not a ton of value
here, but but maybe you did find some
value. Feel free to like this video if
you want more content like this.
Subscribe to this channel for more B2B
sales training and if you need marketing
support for your agency check out
Experiment27.com !! Thanks.
For more infomation >> How Seasonality Can Hurt Your Business (Our '16 Revenue Numbers) - Duration: 5:45.-------------------------------------------
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