Waching daily Jul 3 2017

Hi, I'm Zoe Winther, the founder of Pickford Media.

Today we're going to talk about what kind of videos we should make.

So before we even consider making a video, we first need to ask ourselves a few questions.

First, we want to think about where the video is actually going.

There are a number of different platforms and for all of those platforms different videos

are more suitable.

So something that you want to put on your Youtube channel for example is different to

what goes on Facebook, or Instagram or even your website.

The next thing to consider is where abouts in the buyer's journey the video will be going.

So it's been said that consumers are more than halfway through the buyer's journey before

they even view your advertising, so the video that you're placing earlier in the buyer's

journey is going to be shorter than one that's further, that's further along when the consumer

is actively looking at who you are and what you do.

So there are quite a few common videos that we make for our clients, a really big one

being the kind of homepage opener video.

These ones are kind of the first thing that their consumer will see and they're often

short and snappy but they're also really story driven.

We also make videos for deeper within the client's website.

So when the consumer is actively looking to find out more about the company.

The kind of meet the team videos or explaining more about what they do and why they do it.

Another trend we've been seeing a lot of in video is branded content.

So you can almost think of this as like a short film and this lends itself really well

to Facebook advertising.

An example of this recently was for a, it was a dog food ad, a dog food branded content,

it was all about a puppy's life.

A really cute little video, where the dog food was really only mentioned right in the

last ten seconds.

So it was almost like a, just a little movie about a puppy's life and it was, you know

sponsored by dog food.

Another popular kind of videos is tailoring it for your social media channels.

So a short video for Instagram for example.

You can kind of cut this out of longer form videos and make it almost like a teaser, or

another really popular idea is doing behind the scenes stuff.

Really, really good for Instagram Stories at the moment or Snapchat.

Another big trend at the moment of course is Facebook Live and other forms of live streaming.

These kinds of videos are perfect for product launches, or events.

Really kind of that raw behind the scenes feeling.

Now you can set them up so you can use a number of cameras, you can put graphics on the screen,

the software for that kind of thing.

But really powerful is that raw, low, lo-fi kind of feeling that's behind the scenes and

it can really give your potential consumers and followers a look at who you are, what

you do in that really personal way.

So there are a few really big kinds of videos at the moment, I'm sure there will be many

more as more trends start emerging with VR and 360 and all that kind of thing, but those

are some really solid videos to get you started with your video strategy.

Thank you so much for watching.

For more infomation >> What kinds of videos should I make for my business? - Duration: 3:30.

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Road Work for the Week: July 1-7 - Duration: 0:31.

For more infomation >> Road Work for the Week: July 1-7 - Duration: 0:31.

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'Men in Black' Turns 20: How It Rewrote the Playbook for Movie Special Effects - Duration: 8:42.

On July 2, 1997, the sci-fi comedy Men in Black opened in theaters, introducing audiences to the extraterrestrials who secretly live on Earth and the straight-faced special agents (played by Will Smith and Tommy Lee Jones) charged with keeping them in line.

While Smith, at the height of his film stardom, was the biggest audience draw, what really made the film click was the aliens: a delightful rogue's gallery of weird creatures living amongst and inside ordinary humans.

Twenty years later, Hollywood is experiencing a nostalgia for "practical effects," the art of creating effects in-camera with puppets and makeup — which is how effects artist Rick Baker designed the alien population of Men in Black.

But the film also used computer graphics to supplement, and sometimes replace, Baker's tactile creations. To watch Men in Black now is to see Hollywood's transition from practical effects to CG… and to understand why filmmakers are circling back.

Baker, who won one of his seven Oscars for Men in Black, has described the film in multiple interviews as "design hell." By that, he doesn't mean that working on it was a total nightmare — after all, he returned for two sequels — but that his creative process was continually stalled while he waited for director Barry Sonnenfeld and executive producer Steven Spielberg to hash out exactly what they wanted.

"There were so many people involved in the designs and nothing was getting approved and time was a-wasting," Baker said in a 2015 video interview.

Sometimes, this meant that designs he spent months building were suddenly scrapped, like the insectoid alien from the film's climactic battle, which was replaced with a CG creature.

(Take a look at Baker's giant puppet version here.) But other puppets make it onto the screen with memorable results, like Rosenberg, the dying alien hidden behind a human face.

That alien, nicknamed "Chucky" by Baker, was performed by two different-sized puppets, the larger of which had articulated lips and blinking eyes. The dialogue was synced digitally with the puppet by a computer program, as shown in the video below.

A minimum of computer animation was used on that alien, while only slightly more was used for the "worm" aliens, ultimately one of the franchise's most popular creatures, who began their lives as simple rod puppets in Baker's studio.

Other characters were a more equal blend of practical and digital effects. Take "Mikey," the first alien to be unmasked in the film.

As shown in the clip below, Baker spent 10 months creating an 8-foot-tall alien suit to be worn by a real actor, with a head and body parts controlled by 10 remote operators.

Even so, the design team couldn't figure out a way for the creature to run quickly, as required by the script. So the practical Mikey is replaced by a CG Mikey partway through his brief scene.

For most of Hollywood history, special effects didn't work like this. If a director needed a cast of aliens, those aliens had to be designed, created, and made camera-ready in the months leading up to the shoot.

By the time filming wrapped, the creature designer's job was done, and the aliens on camera were the ones who made the final cut.

If the director wasn't happy with how it looked, his only option was to reshoot it — much like George Lucas shot extra footage for the Star Wars cantina scene, including new aliens designed by Baker.

In contrast, digital effects enable the designers to do much of their work in post-production, inserting characters and design elements into scenes after they've been shot.

On Men in Black, the studio tried it both ways: they hired a massive crew of makeup and creature artists to make aliens in the months leading up to the shoot, and then employed Industrial Light and Magic's team of digital artists to create the remaining aliens, and add realistic touches to the existing puppets, in post-production.

That giant preproduction period, once standard on sci-fi and fantasy films, is incredibly lavish by today's standards. It's much more efficient and affordable to create a majority of the effects digitally, after the cameras have stopped rolling.

Men in Black was made just at the cusp of Hollywood's full transition to digital, which was heralded by previous ILM films Terminator 2: Judgment Day and Forrest Gump.

With the next few years, The Phantom Menace and The Lord of the Rings: The Fellowship of the Ring would serve as bold announcements that practical effects were a thing of the past.

Except, they weren't — not really. Baker designed aliens for both Men in Black sequels and continued to work in Hollywood, often in collaboration with digital artists, until his 2015 retirement.

That year, he lamented the loss of the "big jobs" that "don't exist anymore," but acknowledged that the industry had been changing for some time.

Coincidentally, 2015 was also the year that Star Wars: The Force Awakens opened in theaters — a film that used the promise of "practical effects" very heavily in its promotion.

Audiences who felt that the original Star Wars films looked better than the prequels (whose ambitious, early CG has objectively not aged well) were thrilled at the return of animatronic droids and actors in alien masks.

That said, the approach taken by director J.J. Abrams on The Force Awakens is much closer to Men in Black than it is to The Empire Strikes Back.

Abrams' practical creatures and effects were heavily supplemented with digital in post-production. And that's the case with all of the recent blockbusters that used practical effects as a selling point, including Mad Max: Fury Road and Spider-Man: Homecoming.

There's no going back to the old way, when characters and effects looked basically the same on-set as they did on screen.

However, filmmakers are now recognizing that there's value in the old-school approach, when actors could really interact with a film's fantasy elements.

That's why director Bill Condon insisted on having actual props built of the talking clock, candlestick, and teapot in his live-action Beauty and the Beast, and why puppeteers were hired to help create realistic animals in The Revenant.

In Baker's words, "I think there's a real difference when you know that something's really happening.". Just look at that tiny, dying alien from Men in Black; in a matter of seconds, the puppet's performance tells the story of a whole life.

That's the kind of effect that any director strives for, and whether it's achieved with digital rendering or foam latex doesn't matter in the end.

For more infomation >> 'Men in Black' Turns 20: How It Rewrote the Playbook for Movie Special Effects - Duration: 8:42.

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Coastguard North Shore's new Vessel for 2017 "North Shore Rescue" - Duration: 6:03.

This is John Eichelshem from Boating New

Zealand magazine. This morning we're

aboard 'North Shore Rescue', Coastguard North

Shore's new vessel. An AMF 9.5 m

purpose-built for rescue work.

I'd like to introduce John Kothe who

project managed this whole build, John

tell us a little bit about how this build

came about, and what sort of special

features you asked for in this boat.

Well I guess to start with we were very fortunate in

going from one AMF to another AMF,

because there really was a huge amount

right with the previous vessel. Yes, there

were some minor changes, so we had a big

brainstorm with a group and got

everybody's opinion: the good the bad and

the ugly from the old vessel, and made

some changes which have proved to be

hugely successful thus far.

What sorts of things did you alter between the two boats?

Well, I think the big one that

stands out that people notice

immediately is this boat has seats.

Previously our boat was standing room

with bolsters only, this came out from

our group as the number one would be seats.

[John E] I understand that you know pretty

much everything you really liked about

the other boat, and you operated it

for nearly nine years, but this one has

got a few little improvements I think ...

... one of the things you mentioned to me

was there's a bit more glass area in this in this hardtop.

Yes, in the last boat if there

was a criticism to do with the view

sometimes we found that our shorter

members had trouble seeing over the

dashboard, & out of the windows. So in this

one we lowered everything but retained the

height, so as a result of which we've got

all of this glass and a beautiful view

everybody that gets on the boat now says

"wow! look at the

beautiful view!" [John E] Now, the seats are quite

impressive - what's special about

these seats. What's special about them as

opposed to a lot of other vessels which

have seats that are sprung or a lot of

foam in them - these are purpose-built

heavy duty boat seats manufactured for

boats with all of the features required

for boats and none of the features not required.

Great, now you've gone with

Yamaha outboards again, I understand there

were Yamaha's on the previous boat ... the

engines get quite a bit of work in this

kind of environment. Quite correct, we do

in round numbers about a thousand engine

hours a year. So, on the current boat

after nine odd years we're on our

fifth set of engines Yamaha's always been

very, very good to us - they've come to the party,

warranties, price-wise - everything. We've

always used yamaha, and quite honestly we

see absolutely no reason to consider any

other outboard engine.

And after running this boat now for a short while at least

as you're sort of running it in, and getting

your crews sort of up to speed on it ...

how's your feeling? Has it been a success?

Very much so the previous boat we

probably took five or six weeks to

commission, and get everybody trained

getting up to speed with it. On this boat

almost without fail people have been

on it and being on it for an hour or

two and said "Okay, good to go! Ready to go!"

The controls are the same, we've try to

put everything back in the same place so

the transition was very, very easy.

Thank you John, and I'd have to agree this this

boat certainly seems to handle

brilliantly it's smooth and it's very

soft riding of course, and more

importantly it's an extremely capable

vessel that's going to be able to

operate throughout the Hauraki Gulf.

Every aspect of this vessel has been

worked out so that the ergonomics are

just perfect. They've used the experience

that they've gathered from the boats

that they've had previously, in particular the

last of the AMF boats they have operated,

and then have adjusted where everything

is positioned from the wheel, to the

throttle, to any of the switch panels.

Anything at all - so that they're within

easy reach. They've put them where they want

them rather than having to adapt to

where the Builder put them, and in order

to do that they actually went to the

trouble to make a full-sized MDF

mock-up of this boat interior, which the

both builders then consulted when they

were building the real thing.

Every single one of the handrails on this boat

has a knurled surface, so that it is

easier to grip, no chance of your hands

slipping off there it's a little detail

a good example of the many details on

this boat that someone has thought about.

The layout down below has been

changed as well, the ceiling has been

lowered so there's a little less headroom in

here, but what they have done this time

is instead of having a seat either side

there's actually a berth here now.

So, should they need to lie somebody down in

a rescue situation they've got somewhere

to do that.

Tthis is obviously a very impressive

vessel it's not one that you can go to

your local boat yard and buy.

It benefited from a huge amount of local

funding Coastguard is of course a

volunteer organiaation and Coastguard

North Shore hooked in the local

community you've got right in behind the

project. This is an amazing vessel, and

for boaties, for us out on the water

we can feel really good that a boat like

this is keeping us safe, it's going to be

able to operate anywhere in the Hauraki Gulf.

So, with a boat like this there

are so many things to talk about. To get

some of those details check out my

article in the April edition of

Boating New Zealand Magazine.

John Eichelsheim from Boating New Zealand.

Thanks for watching, if you'd like to see

more of these videos -

Please Subscribe to our Channel!

Subtitles by BBGroup NZ

For more infomation >> Coastguard North Shore's new Vessel for 2017 "North Shore Rescue" - Duration: 6:03.

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Former U.S. President Obama in Seoul for his first visit since leaving office - Duration: 0:36.

Former U.S. President Barack Obama is in Seoul to attend a forum and meet with former South

Korean President Lee Myung-bak.

This is Obama's first visit to South Korea since he left office in January, after finishing

his second-term as president.

He's set to deliver a keynote speech today at an international forum in Seoul, before

meeting Lee... with whom he held seven rounds of summit talks between 2009 and 2013.

The pair's last meeting came four years ago... and they will also be accompanied by Kim Sung-hwan

, who served as Lee's foreign minister.

For more infomation >> Former U.S. President Obama in Seoul for his first visit since leaving office - Duration: 0:36.

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Koike camp crushes LDP in battle for Tokyo - Duration: 2:16.

Japanese Prime Minister Shinzo Abe's ruling Liberal Democratic Party has suffered an devastating

defeat in Sunday's Tokyo metropolitan assembly election.

The results show a better-than-expected outcome for the Tomin First party and the worst for

the L-D-P.

Ro Aram has the details.

The Tomin First no Kai won 49 seats and along with its allies they captured 79 out of 127

seats up for grabs.

The ruling LDP suffered its worst-ever result in the assembly securing only 23 seats, down

by more than half of the 57 it held prior to the election, which is seen as a referendum

on Abe's tenure as prime minister.

Tokyo Governor Yuriko Koike's new party has been calling for an assembly reform, vowing

for more transparency and cutting wasteful spending.

Despite the impressive election win, Koike's approval ratings have been on the decline

in recent months, mostly due to her decision to relocate the Tsukiji fish market and the

cost of the 2020 Tokyo Olympics.

But, the LDP has taken even harder hits, with its chairman and Prime Minister Shinzo Abe

making headlines for alleged favoritism regarding the establishment of a veterinary department

under a school run by his friend.

The ruling bloc is also being heavily criticized for railroading a controversial terrorism

conspiracy bill through the Diet.

The LDP backed 60 candidates, while Tomin First put forward 50.

Hakubun Shimomura, who heads the LDP's Tokyo chapter, said he will resign from his post

to take responsibility for what he called distrust arising from national political issues.

The victory of the Tomin First coalition means they will dominate the decision-making process

in the Japanese capital and they may seek to use Koike's popularity to challenge in

next year's general election.

This will deal a powerful blow to the LDP's efforts to revise the post-war Constitution

and also damages Abe's prospects for winning another term as prime minister.

Ro Aram, Arirang News.

For more infomation >> Koike camp crushes LDP in battle for Tokyo - Duration: 2:16.

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President Moon, Bach discuss possibility of inter-Korean team for 2018 Games - Duration: 0:50.

With the Olympics just around the corner,...

President Moon Jae-in has been meeting with the President of the International Olympic

Committee Thomas Bach at Cheong Wa Dae.

The two shared their thoughts on how to successfully host the 2018 PyeongChang Winter Olympics,

now just seven months away.

President Moon and Bach reportedly discussed the possibility of organizing a combined inter-Korean

team for the games,... a suggestion Moon made last month during his opening speech of the

2017 World Taekwondo Championships in Muju, Jeollabuk-do province.

The IOC President apparently welcomed President Moon's efforts for peace and dialogue through

sports, saying it reflects the spirit and values of the Olympic games.

For more infomation >> President Moon, Bach discuss possibility of inter-Korean team for 2018 Games - Duration: 0:50.

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Who is Meghan Markle's EX? The Canadian chef 'who was DUMPED for Prince Harry - Duration: 2:19.

MEGHAN MARKLE reportedly dumped her ex-boyfriend, Canadian chef Cory Vitiello, for Prince Harry.

The 35-year-old Suits actress has been dating Prince Harry since last year, but before that

there was another man in Meghan Markle�s life.

Cory Vitiello reportedly dated Meghan from 2014 to 2016.

According to the Telegraph, the pair were still dating when Meghan met her Prince in

May last year.

A source close to Cory said of the break-up: �I can�t comment on that.� While it�s

almost impossible to live up to royalty, Cory Vitiello has carved out a successful career

in his own right.

The Canadian native lives in Toronto, where he is a celebrated chef.

Cory fronted popular restaurant The Harbord Room before it shut down.

He also runs the chicken restaurant chain Flock.

After garnering widespread recognition for his work, Cory has been labelled a celebrity

chef.

He told Toronto Life last year: �There�s no downside to being a well-known chef.

�There are thousands of great cooks in the city, and there are chefs who are more deserving

of the celebrity than myself.�

While all parties are remaining tightlipped on the details of Meghan and Cory�s split.

Meet The Markles, rumoured for release later this year, is set to expose the private life

of the American actress, as well as inside details on her relationship with Prince Harry.

The candid show may also reveal secrets about Meghan�s marriage to Trevor Engleson, who

she divorced in 2013.

A source told The Sun: �Meghan is a hot topic right now and everyone is interested

in her.

�Channel 4 are going to go deeper into her past than anyone before.

They want to discover new things about her family.

It could be dramatic.� tell us your thoughts in comments below.

thanks for watching.

please like,subscribe and share my videos.

For more infomation >> Who is Meghan Markle's EX? The Canadian chef 'who was DUMPED for Prince Harry - Duration: 2:19.

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Bad Baby Giant Poop Attacks Kids Nursery Rhymes Songs for children Kids Song НЕРФ ВОЙНА Nerf War - Duration: 3:47.

Bad Baby Giant Poop Attacks Kids Nursery Rhymes Songs for children Kids Song НЕРФ ВОЙНА Nerf War

For more infomation >> Bad Baby Giant Poop Attacks Kids Nursery Rhymes Songs for children Kids Song НЕРФ ВОЙНА Nerf War - Duration: 3:47.

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Dominique Souris is ready to shift the power! - Duration: 0:39.

Hi my name is Dominique Souris and I'm the co-founder of the Youth Climate Lab I'm

reporting here from the University of Queensland, with some cool boards behind me

because I'm so excited to be attending Power Shift this year

to me it's an opportunity for young people from across Australia to

strategise, to collaborate, really to make the future that we want to see a reality

it's about exploring different strategies on how to level the playing

field and really to shift power, so I'm really excited and I hope that as many

am people as possible can attend this really rad event

Cheers