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Whether your charitable goals move you
to travel abroad or just around the
corner from your own home.
When you open
your heart and give back to the community, there's always a
place where people will welcome you with
open arms.
Get ready to meet some giving warriors.
(music) Hello I'm Adrienne Paul.
Welcome to Live Life Forward.
From corporations to
individuals with grassroots efforts more
of us are donating our time money or
other resources all for the better good
and that's good news.
Let's hope we can
inspire you today to find a way to help.
We're starting the show with a casino
and hospitality leader that's investing
in communities across the country.
With a close eye on our aging
population.
Smart move?
You bet.
Our special correspondent
Megan Telles is in Las Vegas with the
story of how Caesars Entertainment is
helping others to Live Life Forward.
There's no debate Caesars Entertainment
has an impressive portfolio with Las
Vegas as its base that operates 50 hotel
and/or casino properties in 13 U.S. states
and six countries.
The names are familiar
Caesars Palace, Flamingo, Harrah' s, just to
name a few the list of properties
seemingly goes on and on.
We're talking
nearly 70,000 employees worldwide.
But away from the glitz and glamour
and the allure of slot machines table
games and entertainment, the company goes
all in with its corporate
responsibility efforts under the umbrella of
the Caesars Foundation.
The private foundation funded by resorts
owned or operated by the Caesars group,
focuses on the aging population.
Its mission to help
older individuals live longer, healthier,
more fulfilling lives.
Jan Jones
Blackhurst is a longtime political and
business leader who was also one of the
most popular mayor's in Las Vegas
history.
She's a huge advocate for
important social issues especially those
impacting our aging population.
Today in her role with Caesars
Entertainment she's also a major force behind
the company's moved towards
connecting with the communities in which they
operate.
So why has Caesars Entertainment decided
to make our aging population priority
for its philanthropic goals?
Some people really don't realize that over
fifteen percent of our entire population
is 75 and older and that number is
expected to double by 2060 because people
are living longer.
One report says the number of
Americans ages 65 and older is projected
to more than double from 46 million
today to over 98 million by 2060 and Jan Jones Blackhurst
says that creates even
more of an urgent need to help our aging
population.
Often our seniors are
forgotten group and we saw an opportunity where we could put
together programs that energize their
lives, enrich their lives, extend their
lives and make their lives more
fulfilling and it was an opportunity we just
didn't want to pass up.
Casting a wide net since
2002 the Caesars foundation has donated
more than 70 million dollars to local
nonprofits in the communities or they
operate.
The organization does this with
the help of many of its 58,000 employees
in those communities who participate in
a company-wide citizenship strategy
called, Hero Program.
Over forty percent
of employees participate in those
programs each year, with the goal of
strengthening the social, economic,
educational and cultural life of these
communities.
Along with promoting a more
sustainable world.
The hero initiative
very important.
It's because Ceasers Entertainment
it's wonderful that we can
give money and resource but we believe a
really important part of the community
engagement and employee engagement is
getting our employees involved in giving
back it's part of our code of commitment.
That we believe that we have an obligation to our communities,
to our employees, to our customers and
to the environment, to give back to do
good things.
This spirit of philanthropy is
embedded in our culture.
Perhaps the biggest benefactor of Caesars
spirit of philanthropy is Meals on Wheels
America.
The Caesars Foundation is one of the
largest corporate sponsors of that
organization.
Meals on Wheels delivers
meals to seniors who are either housebound, maybe have no other
opportunity to get out of their home so
having the opportunity to support Meals
on Wheels we purchased over 59 vans to
make sure that under our control no
senior have to go hungry.
How much
monetarily has Caesars Foundation
provided for Meals on Wheels?
Over 5 million dollars.
We'd see it as an
opportunity that never ends.
And Meals on Wheels America President and CEO
Ellie Hollander can't give enough
praise for the Caesars Foundation.
it's a wonderful
partnership I think what makes it
special is that we share similar missions.
Caesars Foundation is really
committed to focusing on ending senior
hunger and isolation throughout America
that's exactly what meals on wheels
America is about too.
We have two
organizations that are catering if you
will, I put in quotes to an older
population an aging population and we
also understand the power of volunteerism.
And along with challenges
of living longer, economic and food
security and housing come specialized
health care issues.
Such as caring for
the aging brain.
More than 5 million
Americans are living with Alzheimer's by
2050 the number of people ages 65 and
older with Alzheimer's disease may
nearly tripled.
And that is one of the
main reasons why Caesars has made the
aging brain a big priority.
Donating four hundred thousand dollars to
launch the Cleveland Clinic Lou Ruvo
Center for Brain health right here in Las
Vegas.
Caesars is underwriting the healthy
brain initiative.
What people forget is
that because of science our bodies are
out living our brains.
So finding what
you can do with nutrition, with engagement, with exercise with
exercising your mind to make sure that your
brain lives as long as your body is
probably one of the most important things
that we can educate seniors about today.
The Lou Ruvo Center for Brain health has
identified 6 pillars for brain health and
the center has built a website and an app
where you can test your lifestyle choices
to see if their brain healthy.
It also provides
tips on how you can improve your health.
You know this collaboration with Caesars
has been so fantastic for us we're using
it all through not only the Caesars
organization but also the Cleveland
Clinic organization.
We believe that
there is a very substantial chance of
slowing the progression of Alzheimer's
disease with these same maneuvers that
avoid Alzheimer's disease or at least
reduce the risk of Alzheimer's disease
in a healthy population.
We believe
whether its Second Wind Range, Meals on
Wheels, Lou Ruvo, we make partnerships
that go far into the future.
We're not a one in and out, we're a
committed partner and we're going to stay with you
as you look for ways to improve the
life of seniors and do good things in
all of the communities we serve.
And to learn more
on Caesars philanthropic mission visit
CaesarsFoundation.com Thanks Megan.
Good job Caesars Entertainment and
the Caesars Foundation.
And don't forget you
can test you brain help at HealthyBrains.org.
Ranked fifth in the nation by U.S. News
& World Report's.
Seattle Children's
provides hope, care and cures, to help every child live the
healthiest and most fulfilling life possible.
Delivering superior patient care to children every day, they
specializes in meeting the unique physical, emotional, and
developmental needs of children.
Seattle Children's Research
Institute, conducting pioneering research to improve the lives of
children everywhere.
(Music) You can start giving back at any
age.
For one teenager, his father's
personal battle moved him to want to
change the world for others.
So time now for Allstate's They Say Project
meet Griffen.
They say that we are problems to be
solved.
But I say, we are problem solvers.
My name is Griffen Saul and I am the
founder of We Are Able.
Even before I was
born, my father was diagnosed of advanced
Multiple Sclerosis and I had to watch
this disease strip everything away from
him.
His ability to walk, his motor skills.
A strong relationship with his children
and most importantly his independence.
This disease had such a
traumatic impact on my life and my
family's life that I decided to do
something about it.
Through my nonprofit
I've started called We Are Able, which
works to empower youth with disabilities
and their families to better improve the
quality of their lives.
How does that
campaign is an initiative, where students
from around Chicago, took the pledge to
understand what it was like to have a
physical disability.
You might experience
in the volunteering I would be taken
away three lessons, that are crucial if
you want to make a difference.
One: Find people to support you.
Nobody can make a
change on their own.
Lesson two: Find your
passion.
We all have things that we care
about.
Use that and channel it into
meaningful change.
The final lesson: Is be
the change you want to see in the world.
We are all able to make a difference in
the world.
As you can see today I dealt
with a physical impairment kind of
understand what it's like to not have the use of
my left arm.
Behind me is a We Are Able
banner where hundreds of students took
the pledge the understand one was like
that to learn disability etiquette.
This banner is proof that students
and youth are civicly engaged and want to
make a change in the world.
We are all able to
take a stand for what we believe is
right.
We are all able to define our
faits and we are all able to be the
change we want to see in the road.
(Music) Welcome back.
With so many in need, you
may feel overwhelmed on trying to decide
how you can help.
Over the years I spoke
with hundreds of people across the
country on Peace Found radio.
My radio
show and what I found is that it all
starts with passion.
Passion to make a
change.
Now Project Change is an
organization that can help you decide
how aware to begin your journey of giving.
(Children singing) Music and learning are
now a daily part of the lives of these
children.
Enjoying their new school in a
village in Uganda in central Africa.
The villagers actually helped build
the school also called classrooms
one brick at a time.
Of course along with its
funder Project Change, that's a florida-based grassroots
not-for-profit organization.
It's dedicated to women and
children who are victims of war and
physical and sexual abuse.
In America and
I would say the Western world we love
with the idea that education is a right.
But in Africa and areas that we work,
education is a privilege and it really
is for those who can afford it and are
born into wealth.
Project Change builds
schools for elementary children, trade
schools for women and orphanages which
are decidedly called homes.
Often times we refer to you know our children
as orphans living in an orphanage
and we want our kids to be proud of
where they live.
So what we've decided to do is
state the word orphanage out of the
facilities that we build.
So it's no
longer smart Africa orphanage but it's
smart Africa Children's Home.
They are no longer orphans they are
part of a program and they're part of our
family and you know they shouldn't feel
like they are alone in this world.
And thanks to Project Change many of them
are not alone.
During the day this building
schools 200 children, at night it houses
52 children.
When you go to these villages and you speak to
the parents and you see that they
have absolutely nothing and when I
say nothing, there is nothing.
But they beg
you to teach their children.
Because they know education is the key.
It will in
fact, you know, unlock a future for them.
So why poor villages of Africa to lauch
Project Change.?
The idea was planted in
Cheryl's heart.
As a troubled young girl
in the 80s, growing up in apartheid-era
South Africa.
I look back and I think
myself I can't believe I'm alive.
So when I was six, my mom was
married to a very abusive guy.
Her stepfather was a
police officer and Cheryl the oldest of
seven children, says when things turned
rough within the home.
She would grab her
siblings and take off.
I would put my
siblings in the you know in the stroller
and we would run and literally run from
one house to the next house and I would
knock on the door.
And just we crying
hysterical and people wouldn't open the
door because they were fearful of this
guy.
The people that helped us were the
domestic workers that live in the back
of the yards.
Those were the black people
that were working for different families.
They would hide us in a little shack and
you could hear him coming down the
street screaming looking for us.
Cheryl says those workers saved her and
her siblings lives.
And I said, I'm going to
help, I'm going to make a difference and
not thinking weighing the costs and the
fear and just knowing that this is what
they need to do at that very moment in
time.
Their bravery and generosity stuck
with Cheryl.
Eventually she and her
siblings ended up living for several
years in an orphanage and group home for
white children only.
It was a very
conflicting time to walk out of the
orphanage and you would see children
living on the street and they were black.
And I would stop and I will talk to them
and I would bring them food and I always
found it like so poor maintaining that
how is it that just because of a pigment
color that I have a better lives than what
they do?
Years later, Cheryl now an attorney in
the U.S., launched Project Change.
The fairly new organization raised
nearly a hundred and eighty-five thousand
dollars in its first year.
Ann Reinstein, Vice
President of the organization and a
private tax accountant usually travels
to Africa with Cheryl.
Witnessing the needs firsthand.
It's very important to
see this stuff face to face and be there
to understand what it is that we're
doing before everything was over, over
the internet, social media, pictures,
videos conversations, but it's a lot
different when you're actually there and
you get to see the stuff first hand and
the children that you're helping.
The truth of the matter is, when you
get there the needs are endless.
Every place you turn there's something else
that's needed, an extra bed, an extra
mattress.
Certainly things that we do not even
know that we're needed, because they
don't consider it a priority.
There are many ways one can help.
For example you
can have a desk built in your honor or
donate books, paper or pencil.
Donate a bed or two.
Linen clothing or perhaps you
want to build a playground and of course
financial resources are always welcomed.
The wish list is seemingly endless.
We have different projects because
not every project is something that
everyone is interested in.
Finding your place in the
charitable world and starting your own
journey of giving may seem overwhelming
but Cheryl says, it's simple.
Know your passions and decide where you
can best fit in.
My philosophy is there's
something for everyone you know one shoe
doesn't fit everyone.
Which means that
some, they may not have the time to
invest the time but they have the
financial resources.
Other people don't
have the financial resources but they
can do the advocating.
The ultimate goal
for all projects is self-sustainability.
We have to purchase land.
We have to build
farms right now, we have a chicken farm
with 500 chickens.
We have our pig farm
with seven pigs but the chickens provide
two sources of of Health to the school.
One is nutrition and the other is income
through the selling of the of the eggs
are produced by these chickens.
And we will soon have a vegetable farm
as well.
So there will be another source
of nutrition and income for the for the
schools.
The children simply draw you in.
You realize that there's only one person
that will believe in them just one
person that will say I see in you
something so special, they hold on to
that you know they hold on to that hope
and they believe it.
You don't need a lot
of people.
You need one person and the
truth is we could all be one person to
one person.
Thank you so much Project Change
for supporting us.
God bless you
so much Project Change.
Thank you
Project Change for saving our lives.
And to learn more about the
organization and starting your journey of giving,
visit ProjectChange.org or our
website LiveLifeForward.com
(Children Singing)
[Music] So that's about all...
Come on guys, we got time for one more?
Sure!
Cool, cool, look I want to bring
you one more Allstate's They Say Project.
Meet Leo.
My name is Leo Sarabia and they
say kids don't like coming to school but
I say that if you're on the Urban
Initiative Team you'll want to come to
school every day.
You'll want to come to
school every day.
Check it out.
Oh you're too little, you
can't do this, or you don't know about
that yet.
Kids can make a difference
because they are just like you just
because the younger, doesn't matter
because anybody can learn anything at
any age it doesn't matter who you are or
what you look like.
If you're making the
difference that's great.
You don't know
my full potential so you shouldn't
second-guess yourself about people
because you might not know what they're
going through and you might not know
what they do in life to change things.
I would like to change that by
trying to tell other kids and other adults
that we can make a change and we can
make a difference in our world.
Stop by our website and share your
story of change and please follow me at
the Peace Fund or Peace Fund radio where
every week you can hear more stories
when those are spearheading the issues
affecting our kids.
And until next time.
Live Life Forward (Music)
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