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Shark Tank Bee Free Honee Owners Need $100K For 10% Business Share - Best of Shark Tank TV
hello sharks my name is Katie Santa and I'm from
Minneapolis Minnesota and I'm Melissa Elms from Nolan Ville Texas and we are
the owners and operators of be free honey we're here seeking $100,000 for
10% equity in our company sharks we've all heard the expression
busy as a bee they're busy for a reason it takes over 60,000 bees gather enough
nectar for one pound of honey Wow we have free honey's say let's give those
bees wrath that's why we have our line of 100% plant-based sustainable honey no
hives required how do we do it be free is the only alternative honey on the
market made from Apple's we make all of our products in our kitchen using only
apples grown in the USA be free honey can be used on breads as a topping on
granolas or oatmeal's you can use be free honey as the perfect substitute
sharks we invite you to enjoy be free honey so you can see what all the buzz
is about we have some sample can grab either one okay thank you so what you
have in front of you it's 80 percent u.s. grown organic apple lemon juice is
the only preservative and then there's a touch of vegan quality non-gmo cane
sugar only enough to give it the viscosity of traditional honey and those
are the three main ingredients the taste good guys thank you it tastes like honey
stuff is very can I ask you a basic question we forget into
and dive deep into this why does the world need this not only does it help
with the bee population but our vegan community is a big supporter about they
don't they honey begins do not eat honey it's one of the most contested
ingredients in the vegan community why what my fart comes from an animal and
insect you know someone came on here last season be thinking I took one of
the hives home and I've become now absolutely totally obsessed with bees I
have a million bees on my property and I just know so much about this stuff now
if you take out more than about 20% of the honey it could collapse the hive
where does this compare pricing to honey it's at the same price or lower but it
costs us to produce as a dollar sixty a unit and we sell it for $5.99 a bottle
at retail and it's that won't I would pay for another jar of honey or what
exactly you'd probably pay around 1099 and up Rob and what are your sales so
we've been on the national market now for two years we are in nine of the 11
regions of Whole Foods our sales are this year today 104 thousand dollars in
revenue stream last year seventy eight thousand our first year
out of the gate why do you believe that this company is worth a million dollars
well we've just finished testing with Costco in the Bay Area as well and we
are point we're working on packaging right now for a rollout with them this
late fall if you were to get your investment a $100,000 set enough money
to cash flow of those orders yes yes yes we've done everything back into the
company going $100,000 is gonna be for us to build our own kitchen you have a
need for a larger kitchen yes yes we have a cap on our sales because we have
a cap on production hours so I've got a couple of restaurants if I
take this to my chef and say chef do you want to use this in your pastries are
you going to be able to beat that to where you are a cheaper just as
delicious commodity if your chef is using organic local honey
then our product is gonna be obviously lower price what they're using like this
honey off the truck ours is gonna be relatively the same price if there's you
know that's but that's irrelevant if I walk into a grocery store with my
kids and it says buy this save the lives of a thousand bees it's the 100 million
dollar brand ah why not say you're gonna save the unborn baby wails while you're
at it you know ladies I don't get I don't get the whole thing 20 years
you've been doing this I started that I was trying to make apple jelly and I
didn't read the directions I wound up making this by accident
that happened in 1999 and then when I started hearing about 99 so 15 years ago
but working on this as a product in 1999 that's when the accident happened all
right you've made hundreds of dollars in 15 years I'm really excited for you I'm
going to allow Barbara to give you her good money so I'm out thank you thank
you very much I like the fact that your product is wrapped around a cause save
the bees but I don't think you deliver the cause with your packaging no they
don't at all you don't come close cuz be free just says this you know
honey that's not made from beasts if you're gonna put some kind of labeling
on it that will say how many bees will say plus contribute money towards some
form of the education could be 25 cents a bottle I would give you $100,000 for
25% and we can have a deal right now don't do that yet don't you got all
these sharks let's go now I'm gonna warm this up come on look all right I've been
I've been lying in wait over here I have a couple secrets one I was vegan for a
long time so I am an investor in the fastest-growing cash for fast casual
restaurant in America which is veggie grill a plant-based restaurant that is
kicking ass and taking names all over America why because it's cheap and
incredibly delicious and the ingredients they want to source are those that
comply with the plant-based stuff but are cheap enough that they're still
margin for them now the million bucks I think is a little bit of a stretch for
where you are in terms of sales that's it I do worry that a hundred grand isn't
enough money for you I actually think you need more than $100,000
one shark is out Melissa and Katie have one offer on the table from Daymond
$100,000 for 25% of their honey alternative be free honey and let other
sharks are circling I actually think you need more than $100,000 I'm gonna give
you $200,000 for 30% your company I'll match that I'll give you $100,000 for
15% what 200 good 30 so you have two offers Chris is a raving capitalist
doesn't give it about the bees Daymond over here is very worried about the bees
and Marc's made this whole thing up but well he said he could save giraffes with
this product who knows I I'm happy to let somebody in for a part of the deal
if they want to go wave the flag about the bee business but what makes this big
is that you are better and cheaper it is always even better it's even sweeter
I'll give you $100,000 for 10% of the business what I will then do 20% of the
online sales and I'll run that for you it takes that part of the business off
the Taylor you and you keep morning I'll take the whole deal right yes but on the
partner you want guys look I always like to put myself the shoes of the okay guys
you need crisper commercial it really benefits you to have it in his
restaurants that accelerates it and it gives you a coolness factor as well
Barbara you need for the hand-holding you don't want me for the holding you
need me for building your brain like birthday for a barbecue sauce Daisy
cakes timing she cousins all doing in excess of ten million dollars and they
started with less than two hundred thousand
me for my food expertise in my marketing Archie's better-looking than this
Calabar bura I think we benefit with christen
right three sharks yeah you get for being loving wait I still haven't heard
the barber said and have to deal all the deal
well no deal I was going to take half of your deal if wait have my deal but
without me I copyrighted that deal so Chris offer 200,000 for 30% what I would
suggest is $210,000 for 30% seventy from each of us 10% for each of us you'll get
our expertise I could take I could take over the the website I've got all the
infrastructure I'll take over the bursary wait am I allowed back into my
own thanks for letting me back $10,000 for 30% worth 30% equity in our
companies 270 from each basically ten points each correct
I'll imagine your conference call what happens in when you need a real partner
sharks you've got a deal
we went to see




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