Thứ Năm, 1 tháng 2, 2018

Waching daily Feb 1 2018

My name is Susana Mellerup

I'm from Chile

I came to Denmark about 25 years ago.

I have three children

And I live in Aarhus

I work at the University teaching my passion, which is the spanish language.

My story is about something that,

ironically

I'm confronted with every single day.

which is meat,

the consumption of meat.

Something that for many people is vital,

but for others

from a political and health point of view isn't particularly positive.

I'm referring to vegetarians and vegans.

I find this ironic

because it has something to do with my childhood.

We need to go back to when I was 10 years old

in 1972 in Chile.

It was a time of political chaos

I'm not going to discuss the political part,

but I would like you to share with me what you can feel when you are 10 years old

and the daily life is that there is no food in the supermarkets or in the stores.

That is the situation in Chile at that time.

Because of blockages, strikes and problems

there is simply no food on the shelves.

Therefore the daily life consists of making queues at the supermarkets or at the stores

in order to buy food.

One day, my mom and I went out in her lunch break

to buy or to see if there was anything to eat.

And at a large supermarket

we see a queue taking form

Back then the queues could last 4-5 hours.

Nobody knew how long and sometimes nobody knew why theres was a queue taking shape.

But the most important thing was to get in line and obtain whatever item it could be.

On this particular day

it was meat.

And meat was almost impossible to get

so of course my mother was very concerned

"What can we do?"

She had to return to her office,

so she leaves me there and tells me:

"Susita"

as she used to call me.

"If you wait here in the queue

I will go to the office and finish my work for today

and then I will come back."

Usually the lines could last 4-6 hours,

sometimes they could last all night.

Therefore my mother was confident enough to leave me there.

You have to imagine that at 10 years old

you are still a little girl.

You are at a line where everybody is adult

There's a big difference in size

But I was very confident thinking that my mother would return

so I waited in line to obtain the meat.

But also with a sense of pride of being able to help my mother.

My mother leaves and I stay in line waiting.

Soon after the line starts to move along

Much earlier than we had expected

My mother doesn't show up.

And I look at the situation, with what you can are capable of thinking at age 10

I think: "no, I will stay in this line, because I'm guarding a spot for my mom"

and because I want to help her.

I want to obtain this piece of meat.

The lines moves a long...

Usually at these places there are a lot of guards.

Each time we are getting closer to the gates of the supermarket

The guards are preventing chaos

In fact, these situations could be very dangerous

because people are moving along

and there's a moment of excitement, rage and desperation

and sometimes it makes people commit awful things.

At that moment it wouldn't matter if you are a kid.

But in between all the uproar

I keep moving forward

and little by little I realize that this is getting dangerous

My mother isn't coming

and what will I do?

If I enter the supermarket I wouldn't have any money

and what would I do?

How would I find my mother?

We are talking about a large amount of people.

But in some way, I feel as if it were my goal

That I HAVE to show my mother, that I can do it.

I enter the supermarket

almost pushed

by the people behind me in the line.

The guards says: "now you can enter"

So we could go look for the meat

In the moment they open the gates, to let us inside

something occurs that normally occurs at concerts, at places where there's a lot of people.

Everybody's running

desperately

Usually, when the products arrived it was never enough for everybody

We enter

running.

Everybody is running.

At this moment I forget all about the fact that my mother wasn't there

I enter.

I'm running desperately

I couldn't locate the meat, everybody was running me over.

Suddenly...

In one of the freezers

I see a piece of meat, and I throw myself towards it

with this energy of a child

I grab the meat

But at the same time

a woman from the other side grabs the meat.

We start to pull from each of our sides.

The woman from her side, and I from my side

a child fighting with a woman for a piece of meat.

In these 5 minutes we are no longer human,

we are two animals each fighting for the prey.

She is pulling and I'm pulling

and I begin to cry

of course, because I'm a child

and I feel the force is pulling me away

and the woman is screaming

And suddenly,

in between all this fighting -

nobody is helping of course, because everyone's worried about their own piece of meat

I feel the screams of my mother from a distant

but of course from behind the glass windows of the shop.

My mother had arrived, but she had arrived late

she could no longer enter.

The gates were locked.

I think the only thing she saw from the outside was her daughter being pulled.

For her, the meat had no importance. She was only interested in

that her daughter was not punched or harmed.

It was normal that people sometimes would get hurt.

At that moment, where I stopped being a human-being

and I became this little animal fighting for its prey.

I suddenly began to think, that maybe this woman needed the meat more than I did.

But I don't know...

A 10-year old is not capable of rationalizing that way in the matter of moments and seconds.

But I think the idea that this other person needed the meat more than I did

maybe for more people, for children...

That made me let go of the meat.

All together with the fear and the screams of my mom

who screamed: "drop the meat, let go of my daughter"

"I beg you!"

"She's only a child!"

In between all this distress

I let go of the meat

which was the most important in that moment

Nonetheless, it lost its importance.

The fear or the feeling of being degraded...

of a human-being.

This boundary between the human and the beast.

The result was that I let go of the meat...

crying

and from there I almost don't remember what happened.

The only thing I remember is seeing my mother at the exit

and hugging me

but with a huge disappointment

because we didn't get the meat.

But with a joy for the fact that I wasn't hurt.

This moment, strangely enough, I have never forgotten

Many years have passed since

and it has stayed in my memory

as something I lived through

and ironically, like I mentioned in the beginning

this fight for a grocery item

which most likely is unthinkable here in Denmark.

It's something that you probably only can imagine if you have experienced this situation yourself

Most likely, this has occurred in the countries in Latinamerica

This story

I wanted to share with you

first of all

because of this irony of life

and what significance meat had in the year of '72

and what significance it has today.

Tragic...

comical...

tragic and ironic.

That is how life is, right?

For more infomation >> STORYTIME: "The fight for meat" (ep.1) - Duration: 11:33.

-------------------------------------------

We did it! The Centre for Cancer Immunology | University of Southampton - Duration: 0:49.

We've done it! We've reached our campaign target of 25 million pounds

for our new Centre for Cancer Immunology here.

Thanks to the dedication and hard work of our fundraising team and the

incredible generosity of our donors and supporters. We've made our campaign

target of 25 million pounds, six months ahead of schedule.

I'm particularly proud to make this announcement, just a few days away from World Cancer Day

and a few weeks away from all our scientists moving into this building.

For more infomation >> We did it! The Centre for Cancer Immunology | University of Southampton - Duration: 0:49.

-------------------------------------------

Music Therapy For My Dad || Mayim Bialik - Duration: 5:27.

♪ Make me an angel that flies from Montgomery ♪

♪ Make me a poster of an old rodeo ♪

♪ Just give one thing that I can hold on to ♪

♪ To believe in this livin' is just a hard way to go ♪

- One day a few months before we were told

it was time for hospice for my dad

we were all sitting in his condo.

It was me, my mom, my boys and my dad

in his wheelchair.

He was slowly dying from a disease

that none of us had even heard of before.

He was trapped inside of a failing body,

his brain was deteriorating just enough behind his body

that he was aware of his own demise.

I don't know how or why I thought of it,

but I said to him, do you want to listen to some music?

And it was like a light bulb went on behind his eyes

and he said how?

And I literally had not really thought this far

into my question, so when he asked how

I said, on my laptop of course.

And he said, okay.

I opened up iTunes, and I just searched

the first song I could think of that he and I loved.

It was a song by Bob Dylan.

And then I chose one by R.E.M.

And at that point his affect was a little bit blunted

meaning you couldn't really tell emotionally

what was always going on for him,

but he definitely was like moving his head

and whatever I was doing seemed to be working for him.

I found one of my dad's favorite folk songs.

It's called The Falcon.

And what happened next is that my father started to cry.

And so I asked him, Dad, do you want me to shut it off?

And through his tears he said no.

My love for music came from my father.

I have a soundtrack to pretty much every year of my life,

thanks to my dad.

He always, always, always had music on.

He never formally played an instrument.

He could tinker on the piano and he actually had

a pretty good ear for improvisation.

He was an amazing dancer,

he had a wonderful sense of rhythm,

and he basically knew every music fact

from about the 1920's on.

And so, in the months before my father died,

as my father died, we listened to music together.

I played music for him, the songs that were important

to him, to me, the songs that were important to us together.

We listened to songs that we hadn't thought about in years.

We sang together.

We remembered songs that, when we listened to them on LP,

they would have a scratch in them,

and we would both sing the skip where the scratch was.

I would let my mind wander musically,

and I would find songs that we hadn't thought about

in so long that we could song together.

Like squeaky Bob Dylan,

and like weird, funky Eric Clapton songs,

and soulful John Prine songs that had so many memories

wrapped up with them and those are now,

those are the saddest songs I know.

And I still sing and paly them now.

♪ You make me unlonely ♪

♪ I feel like the only person in the world ♪

♪ Who's ever had a girl like you ♪

♪ All the boys think she's a spy ♪

♪ She's got Bette Davis eyes ♪

These songs were our songs.

They will always be our songs.

Sometimes I sang to my father to help him go to sleep.

I would stroke his forehead,

and I would press gently at the crease between his eyes

where he held all of his fear

about my mother not being okay when he was gone.

My father and I shared memories and joy

through music in the months before he died.

When Bob Dylan's new album came out,

I downloaded it and we were so excited

to listen to it together,

and we started to play and we were sitting there

with baited breath, and it turned out

we didn't like it so much,

and my father still had his sense of humor,

he literally said, I'm lying here dying,

and this new Dylan album sucks.

You know sometimes when we care for someone,

when they're sick or when they're dying

and especially when they have so many physical

and medical needs, it's so easy to forget

that there's a person in there.

Like there's a person with preferences,

with agency, with likes, with dislikes.

There's a person in there.

My father loved music,

and his illness tried to take that from him.

But we showed everyone,

and most of all we showed each other,

that there are some things that death cannot take.

You know, the soul that yearns for music

and for fulfillment from music,

it never dies.

Thank you for watching.

For more infomation >> Music Therapy For My Dad || Mayim Bialik - Duration: 5:27.

-------------------------------------------

Judge Pirro Just Slammed Illegal Aliens For Demanding Massive Citizenship(VIDEO)!!! - Duration: 8:53.

Judge Pirro Just Slammed Illegal Aliens For Demanding Massive Citizenship

biggest snow job in political history is taking place right now in the United

States illegal immigrants trying to make you feel bad about president Trump's

offer to grant 1.8 million illegals amnesty and a path to citizenship query

I'd like to know what country anywhere in the world that would let in 1.8

million people who violated their rules disrespected their laws but we're still

willing to forgive them and generously allow them citizenship only in the end

to be called racist that plan is a campaign to make America white again

it's a plan that says over 50 percent of the current legal immigration will be

cut back that many people will be sent out of the country so here we go again

Reagan gave amnesty in 1986 and just over 30 years later were in this same

mess why why because the border wasn't secured and closed illegals Jeb just

kept pouring in and during those Obama years in 2014 and 15 teenagers from El

Salvador Guatemala Honduras were virtually invited in some even members

of that violent gang ms-13 so you say come on have a heart the dreamers were

born here this is the only country they know in truth most Americans including

myself don't have a problem giving dreamers a path to citizenship but

somehow that doesn't seem to be good enough Senator Dick Durbin says dreamers

should not be held hostage to president Trump's crusade to tear apart families

and waste billions of American tax dollars on an ineffective wall wait a

minute you dare to turn around and call us

names when tens of millions of legal immigrants followed the rules

waited in line hired attorneys studied American history and swore allegiance to

this great nation most of them saying that the day they

became an American citizen was one of the greatest days of their lives

I know because as a Superior Court Judge I swear in thousands of newly

naturalized citizens they didn't complain they didn't call us racist they

thanked us but no not the dreamers democratic immigration advocate Eddie

Vail called the White House proposal quote a legislative burning cross so

what makes you think you're entitled to citizenship what have you done to earn

it on second thought it doesn't matter what you think you've got no standing in

this matter you are not even a citizen the dock'n narrative though of young

high schoolers about to go to college in college or recently graduated looking to

contribute to society when in point of fact dreamers are not a highly educated

segment of the u.s. population according to a study by Harvard researcher Roberto

Gonzalez 21 percent of daca recipients have dropped out of high school far

above the national dropout rate in the United States of 5.9% and according to

that study dreamers then have lower than average educational attainment daca

supporters say dreamers are no more likely to commit crimes and US citizens

but according to Crime Prevention Research Center illegals in Arizona

commit crimes double the rate than US citizens and by the way according to a

September 2017 report of the Federation for American immigration reform illegal

immigration costs the United States taxpayers a net cost of a hundred and

sixteen billion that's billion with the B dollars a

err clearly outweighing taxes paid to federal and state governments by a ratio

of seven to one the federal government alone spends 46 billion dollars on

illegal aliens and their US foreign children for public education for

medical care justice enforcement and welfare so here we have President Trump

willing to give almost 2 million illegals amnesty and exchange for a

border wall and then to chain migration and the end of the visa lottery yet

instead of being grateful they're indignant they want work these workers

to live as second-class citizens to not have the rights and bility to speak up

second-class citizens there is no such thing as a second-class citizen

you're either illegal or a citizen with all the rights and privileges that go

along with it including the right to vote and the right to pay taxes like the

rest of us what makes you think your parents have the right to be citizens

because we're allowing you your spouse and your children to be citizens I've

got news for you you're here because of the United States's largesse you have

nothing you have no cards no cheats and no leverage in this game and on top of

that you complain that we're white supremacists

get your facts straight how could we be white supremacists if most of the 2

million that the president wants to give amnesty to are not white and one of the

largest soccer organization says of the president's proposal quote let's call

this proposal for what it is a white supremacist ransom note Trump and

Stephen Miller killed daca and created the crisis that immigrant youth are

facing they have taken immigrant youth hostage pitting us against our parents

black immigrants in our communities in exchange for our dignity I've got a news

for you dreamers you're being used crying Chuck aka

worthless shut down Schumer Nancy Pelosi dick durbin couldn't care less about you

you are nothing but a pawn in a bigger game set up by your hero Barack Obama

who intentionally didn't resolve this when he was president now President

Trump whom you hate has more than double the

number of people to whom he's willing to give amnesty and he's willing to pay a

political price for it and these people would rather reject Trump's offer to

make two million of you legal and keep you in the shadows instead of giving

President Donald Trump a win that he's entitled to you get it you're being used

they don't want it to work and by the way what is the problem with the wall

anyway open borders only allow more people to cross and add to our tax

burden and who are you to say what a sovereign nation can and cannot do

trying doing that in your home country and see what happens to you and who are

you to say that you're entitled to bring in your parents in addition to your

spouse and your children what gives you the right to be indignant your parents

are the ones who created this mess in the first place by bringing you here

citizenship is a privilege we don't grant it to people because they think

they deserve it what have you done for the United States were you in the

military like my dad and grandfather what have you done to benefit this

country and if you've been collecting welfare how about you pay it back now I

believe in the American dream I don't want anyone to take advantage of it and

I don't want anyone to ruin it especially people who are not grateful

to be here who seemingly hate us and call us racists there needs to be an

allegiance to the United States and what this country stands for thank you god

bless you and God bless america

For more infomation >> Judge Pirro Just Slammed Illegal Aliens For Demanding Massive Citizenship(VIDEO)!!! - Duration: 8:53.

-------------------------------------------

Appalachian Miles for Smiles - Duration: 3:31.

For more infomation >> Appalachian Miles for Smiles - Duration: 3:31.

-------------------------------------------

Walk for Alzheimer's 2018 Registration Now Open - Duration: 0:48.

One, two, three break!

Our team is ready for Walk for Alzheimer's 2018, is yours?

Walk for Alzheimer's takes place in

Halifax, Sydney, Truro and Wolfville on Sunday, May the 6th

Registration is now open, go to www.walkforalzheimers.ca

Kick off the walk by registering your team today!

By helping fellow Nova Scotians raise money for people living with dementia

I'm a fundraising superstar for my papa, do you wanna be a fundraising superstar like me?

For more infomation >> Walk for Alzheimer's 2018 Registration Now Open - Duration: 0:48.

-------------------------------------------

Rustic Cavco Loft Park Model for sale from RV Trader - Duration: 2:31.

Rustic Cavco Loft Park Model for sale from RV Trader

For more infomation >> Rustic Cavco Loft Park Model for sale from RV Trader - Duration: 2:31.

-------------------------------------------

Montana to appeal FEMA disaster ruling, asking for $15M in wildfire aid - Duration: 0:44.

For more infomation >> Montana to appeal FEMA disaster ruling, asking for $15M in wildfire aid - Duration: 0:44.

-------------------------------------------

How to Sell an Amazon Affiliate Niche Site for $235,000 pt 1 - My Affiliate Site Case Study - Duration: 7:13.

This video is about a niche site that I sold for $235,000 in 2017.

It was a 10 month project...but it's more complicated than that...

I'm Doug Cunnington, from Niche Site Project, I talk about Amazon niche sites, productivity,

and project mgmt

I'm going to be talking you through this crazy roller coaster of a journey.

We built up, adapted, and improved a niche site that we wanted to sell for $500,000 (text

appears).

Which sounds crazy to say outloud!

Now, some of you may be wondering, "what the heck is a niche site (question mark appears),

and how can it be worth $500,000?

($500,000 appears in front of question mark, perhaps add a second question mark like "$500,000??")

so here's some basics to get us into this story:

An Amazon Niche Site (text on screen) is a website that makes profit by linking readers

and consumers to buying amazon products.

Essentially, if you lead someone directly to an Amazon page for pruning shears (image

appears) linked through an article called "10 Best Ways to Care for Your Rose Garden"

(text appears) and that person buys those pruning shears, Amazon will give you a small

cut of the profit.

When you multiply that by hundreds or thousands or even hundreds of thousands of people doing

that overtime, you can end up with a nice chunk of change.

(money cha-ching sound?)

So how do they work?

Amazon niche sites use buyer keywords (text appears) to get people to click on their sites--

for example if you search "best pruning shears" (text appears) you will likely get

linked to sites with gardening stuff & information (maybe pop up images of gardening supplies,

etc).

A lot of these sites will be amazon niche sites, and when you click on a link inside

that leads you to a tool on amazon (image of a tool on screen), you know that niche

website will be getting a small portion of the money you spend.

So, the buyer keywords need to be words that consumers are going to be using regularly,

that the average person will put into their google search.

There is a whole art and science to choosing and optimizing keywords, and you can learn

more about that over at my website (link text on screen), or checking out the Keyword Golden

Ratio but for now, back to our story about this specific niche website.

So, niche websites are designed to make a profit off of people using them to buy amazon

products.

However, not all (and honestly not most) of the Amazon niche websites out there actually

make decent money, and even the ones that do are always looking to improve their profits.

That's where someone like me comes in.

I'm an experienced internet marketer, with expertise on increasing traffic and profits

for niche websites.

Traffic (text appears) is just how many people are clicking on and reading through a website

each day.

The more people who click in, the more likely they are to end up buying a product and giving

us a profit.

So, this niche site that we're talking about was started by a friend of mine, Rob.

He wanted some help to increase the revenue & profit.

Little did we all know that we were in for a bumpy ride.

So let me give you some background on this niche website:

(Some version of the bold words should appear on screen)

This website was making around $10,000 a month, so already making a nice profit

It was already ranking well in google's buyer keywords (some sort of text/image perhaps

"Google's Buyer Keywords: A+") ranking; meaning the site was already using effective

keywords, and getting good traffic It only had around 45 pages of content, so

it wasn't an enormous site, and The majority of the traffic was really only

clicking on a few of the pages-- in fact, 80% of the traffic was only hitting 7 of the

pages out of those 45

So, obviously we had some good things going for us.

However, there were still some hurdles to jump over before we could consider selling

this site, especially before we could consider trying to sell it for $500,000.

Spoiler alert - we failed as you can gather from the title of this video.

Here are some of the things we had to consider:

There were tons of Private Blog Network (text on screen) links on the site.

A Private Blog Network is essentially (text of definition on screen) a series of websites

that someone owns.

This can be tricky on a website you're trying to sell, because this is against the Google

Webmaster guidelines.

It's Gray hat as they say in the SEO World.

Some of the links we had on the site were actually on a paid network, (text appears)

which meant we were paying monthly fees on them (which is a hard selling point for most

buyers)

So, knowing all of this, Rob was looking to improve the site's traffic and profit to

the point where they could reasonably sell it for $500,000, So Rob asked me if I wanted

to partner up.

SO!

What do we do with all of this information?

Well, based on my background in project management, I made a game plan.

And I called that game plan,

Project Go White Hat. (cool graphic)

Essentially, our site was filled with "Gray Hats" links (text: "gray hats" appears;

buzzer) -- backlinks that violate the Google Webmaster Terms of Service and made it hard

to sell our amazon niche site.

Our basic goal was to eliminate the links (in ideal world, we put big X over words gray

hats), and instead add backlinks with guest posting.

Google is fine with guest posting and doesn't violate the Google Webmaster Guidelines.

It's "White Hat" as they say (text "white hats" appears; ding).

So we came up with 3 goals to make that possible: (Use words "Number One" etc.)

("1.

Guest Writers" appears; ding) Replace all of the Personal Blog Network links with "guest

post" links that are white hat.

("2.

Improve content" appears; ding) Improve the existing content-- we wanted to make sure

that every part of this website was the best it could be before trying to sell it for a

profit, and ("3.

Keyword Golden Ratio" appears; ding) Add more content that is Keyword Golden Ratio

Compliant.

The ratio is this…The number of Google results that have the keyword phrase in the title

divided by the local monthly search volume, where the LMS is less than 250.

If the KGR is less than 0.25, then you should rank in the top 100 when your page is indexed.

You should still rank in the top 250 when the KGR is between 0.25 and 1.

And it should be pretty fast.

(Ideally we'd have some sort of visual to help us with this-- step by step the words

should appear as the equation, and then….)

(Scribble or "X" appears over whole formula) But don't worry too much about the details

of what the Keyword Golden Ratio is right now, just know that we were working to improve

the site across the board, including in our use of keywords.

So, now we had a plan!

We were ready to start working to make this site even more profitable and ready to sell

for 6 figures.

Check out my next episode to see what kind of challenges we were facing, and what we

decided to do about them.

You'll hear about how we were struggling with competitors' Negative SEO (Text appears),

a problem for Amazon niche sites, and how we accidentally almost gave ourselves big

problems with Exact Match Anchor Text, another potentially problematic piece of a niche website

that many website owners, especially new owners, fall into.

I can't wait to tell you guys more about this website.

Though I can't share the site since we sold it and that'd be totally unprofessional

and not cool to the new owners.

Please feel free to leave questions and comments below.

Like this video if you found it helpful and SUBSCRIBE for more.

And check out my website, nichesiteproject.com for more details on a lot of this information,

plus the sign up for the email list!

I have tons of useful articles and videos for you to help you make your amazon niche

site the best it can be.

For more infomation >> How to Sell an Amazon Affiliate Niche Site for $235,000 pt 1 - My Affiliate Site Case Study - Duration: 7:13.

-------------------------------------------

Sensor solutions for Mobile Automation | SICK AG - Duration: 2:42.

80 million people – the world's population grows by approximately this amount every year.

Yet the earth's resources – space for arable land and space to live – are finite!

These are global challenges for which SICK already has answers: intelligent, mobile automation

and smart data transformation.

As a leading manufacturer of intelligent sensors and sensor solutions with over 70 years' experience

and a global presence, SICK understands the challenges of your industry and responds to

these with smart automation solutions.

Solutions that allow huge machines to work safely and efficiently in the smallest of spaces.

With construction and mining machines, the risk of collisions is very high.

Optimum rear collision warning with the Visionary-B 3D stereo camera is just one of the many solutions

for establishing safer and more efficient work processes.

SICK's diverse product portfolio "made in Germany" is as broad as its solutions.

In an emergency, automated, positioning from an encoder

can create the one second needed to save lives.

The challenge of meeting the growing demand for food despite an ever-decreasing supply

of arable land has reached critical proportions.

In mobile automation, intelligent driver assistance systems from SICK pave the way toward increased

productivity while also reducing process costs.

Intelligent sensors and the TDC gateway system from SICK enable the collected data for use

in process optimization or for services such as predictive maintenance.

Sensor data can be shared from machine to machine, between machines and cloud, and between

machines and infrastructure.

This intelligent networking and digitization inside and outside the machine

has a crucial role to play.

Whether in highly automated machines for the construction, mining, agricultural, and forestry

industries or in special and municipal vehicles:

Using sensor solutions to meet the requirements

of our customers based on the global challenges, was and continues to be the key to success.

The future lies in autonomous machines and systems,

combined with cloud-based communication solutions –

based on intelligent sensor technologies from SICK!

For more infomation >> Sensor solutions for Mobile Automation | SICK AG - Duration: 2:42.

-------------------------------------------

CONCLUSION: How to Sell an Amazon Affiliate Niche Site for $235,000 pt2 - Affiliate Site Case Study - Duration: 11:13.

This video is about a niche site that I sold for $235,000 in 2017.

And this is part 2 so be sure to check out part 1 if you haven't seen it.

I'm Doug Cunnington, from Niche Site Project, I talk about Amazon niche sites, productivity,

and project mgmt

I was brought in to help this website improve its traffic and profits so we could sell it

for $500,000 (text appears)

I told you all in part 1 that with my background in project management and internet marketing,

I created a plan for us, called Project Go White Hat (text appears, ding).

We had 3 basic steps for this plan: ("1.

Guest Writers" appears; ding) Replace all of the Personal Blog Network links with "guest

writer" links.

("2.

Improve content" appears; ding) Improve the existing content

("3.

Keyword Golden Ratio" appears; ding) Add more content that is Keyword Golden Ratio

Compliant

For more details on that, check out Episode 1.

But for now, I want to tell you what happened next, because of course, we hit our first

big bump:

We had serious Negative SEO problems.

Negative SEO (Text appears) is essentially when competitors are creating backlinks to

your niche site that violate google's rules, resulting in google penalizing you and your

site.

It's a way some sites use to hurt the competition.

NOT COOL

Our site was getting tons of negative SEO, meaning the competition was hitting us hard

with terrible links.

So, we started closely monitoring that problem.

At the same time, we started working on our guest posting campaign, to help get rid of

those Private Blog Network links we were working to reduce. and those backlinks don't violate

Google's rules

We had 10 new guest posts ready to publish, sent out to various bloggers and editors,

when I realized we had a big problem.

7 out of 10 of these posts contained what's called Exact Match Anchor Text (Text appears,

maybe in big red letters).

Anchor Text is just the hyperlink that is clickable in an article or on a website.

Think of the words that link to another website when you click on them, they're often blue

(example text appears, most likely nichesiteproject.com), that's anchor text.

Using Exact Match Anchor Text means that they were using links that were an "exact match"

to the content, like linking to a webpage on dog collars (image of a dog collar appears)

by using the clickable words "dog collars" (text appears).

This kind of backlinking can cause issues with google, and can result in your site getting

penalized for having "unnatural links," (text appears) just like Negative SEO.

Essentially, we were accidentally setting ourselves up to be penalized.

To be honest, this was largely my fault-- I hadn't confirmed that my writing team

and outreach manager were aware of avoiding Exact Match Anchor Text, so this was a learning

moment for me, as well as for our niche site and team.

We had already sent out the articles to other websites to be published, they were all ready

to go, and I knew we were about to cause ourselves a lot more problems by allowing them to be

published as is.

I had to think fast.

We decided to contact each of the bloggers and editors who were about to publish our

content, and ask them to publish a new version of the article.

It was risky, but it was worth it to hopefully avoid some of the hassles that would happen

if we published 7 new articles with Exact Match Anchor Text.

We didn't get to change them all, but 4 out of 7 used the updated version of the articles,

which meant a lot less Exact Match Anchor Text making its way out there.

We were relieved.

So then it was time to focus on our next set of challenges.

We survived our first major hiccup, and we had handled it well.

We knew we were still in good shape, and could continue moving forward.

We were ready to keep improving our website and getting it ready to sell.

We decided to take massive action (text on screen) to improve our site.

Here's what we did.

We improved the content

We identified that there were 8 pages that were actually providing us with most of our

profit.

We hired excellent writers to expand and improve each of these pages, which greatly improved

our traffic and profit.

It's amazing what a difference having better quality content will do, and by figuring out

which pages were actually bringing us a profit, we didn't have to commit to a complete overhaul

of every page on the website, only the ones that were already making us a profit.

The next thing we did as part of this massive action was

We got rid of those Personal Blog Network (text appears) links, or "PBNs" (text

appears)

We focused on getting more guest writer content on the site.

We hired writers, which can seem like a big cost, but in the long run will almost always

end up paying off.

We needed to get rid of 45 PBNs (text appears) and we committed to getting rid of 15 PBNs

a month (text appears), which was an achievable goal that would make a big impact long-term.

We also decided to add 60 new pages of content (text appears) to help continue to boost traffic

and profits.

We saw great improvements with these steps-- our profits were steadily going up, we made

$10,000 in September; $14,000 in October, and $19,000 in November! (text appears on

screen) we were making great progress on our goal to be able to sell this site (graph appears

during this).

Our steps were working!

But, naturally, we were about to run into another big problem.

The content team.

Now, to start off with our writing team was doing great.

We were producing and improving content (text appears), and they were writing our guest

posts too (text appears) too.

I hired a team of freelance writers (text appears; ding)to do the articles and a content

manager(text appears; ding) to help edit, proofread, and get the articles ready for

publication.

When we started out, we were doing great!

The writing team was producing about 30 articles a week(text appears; ding).

That's a good rate for a website our size!

However, pretty quickly that started to fall apart.

Their rate slowed down steadily to around 7 articles per week(text appears; buzzer),

and when I asked the content manager what was going on he kept putting me off.

I wasn't getting the information I needed, and meanwhile, this was the week before Christmas

(some sort of image or graph w/ sound effect)

So I had to take action.

First, I made attainable goals for the writing team.

Instead of giving them one big assignment of publishing 35 posts, I instead asked them

to work toward getting 4 posts a week published.

This made their work more manageable and helped them see it as a process, rather than a finish

line.

I hired 3 new writers to help our writing team out with producing more content including

the guest posts.

Sometimes, you have to be willing to invest more money short term for it to pay off long

term.

So, you might be wondering, "did it work??"

Yep.

We were able to improve the guest posting rate(text or graph; ding), but were still

behind schedule.

So, a positive, but not necessarily a complete solution.

Luckily, hiring additional writers did solve our content problem, we were able to meet

our content goals (text or graph; ding) and produce more articles.

However, we still had a lot of work to do.

We decided to hire an outreach team (text; ding).

This was essentially a few people who we hired exclusively to build relationships with bloggers

(text; ding) and get guest posts published (text; ding).

These folks are different from writers, because instead of creating content, their entire

focus is on getting it out there.

Having both kinds of people on your team can be a really valuable asset and save you a

lot of time.

So we were feeling really good! (thumbs up image or something similar on screen; ding)

we had solved a lot of problems, and we were steadily improving.

However, if you've been following this story, you know that means that things were about

to go wrong again.

If you already run an amazon niche site, you might know that Amazon changed their commission

structure (text on screen) in March 2017.

When this took effect, it wasn't great for us, or most niche sites.

Most people I talked to experienced a 34-48% revenue reduction (text appears; buzzer),

so all things considered we actually got off kind of easy with about a 35% revenue reduction

(text appears).

But still, that was pretty hard to take after putting in all of this work over the past

several months.

We had done amazing work.

We had increased our revenue by 320% (text appears; ding)....

In 4 months! (text appears; ding)

But this change in Amazon's structure really changed everything for us.

We realized that we could spend countless more hours and dollars on trying to sell this

site for $500,000, or we could accept that the rules of the game had changed, and we

could move forward accordingly.

We agreed to finish out our plan for improving the site, and then posted it for sale, and

try for the best price we could get, knowing it definitely wouldn't be $500,000.

We ended up selling our site for $235,000 (text appears)!

Now, I know some of you are definitely thinking, "wow Doug, you said you were going to sell

this site for $500,000, that is definitely not $500,000, why are you celebrating?"

The answer is actually pretty simple.

We accomplished what we wanted to with the site (text appears; ding); we sold the site

for a good profit (text appears; ding); and I honestly learned so much in this process

(text appears; ding).

Sometimes, things change, like the Amazon commission rules, but I know that being able

to adapt quickly and effectively is what makes me and my sites successful.

And now, I'm armed even better for the next challenge I decide to take on.

Hopefully, you feel a little better armed too after watching this video series, to keep

working on improving your niche sites, or to start a new one!

I know these guidelines will really help you increase and improve your traffic and revenue.

Please leave questions and comments below.

Like this video if you found it helpful and SUBSCRIBE for more like it

And check out my website, nichesiteproject.com for more details on a lot of this information,

plus the sign up for the email list!

I have tons of useful articles and videos for you to help you make your amazon niche

site the best it can be.

Question of the day: What's your?

Tell me in the comments below.

Remember to check out the comments!

Some of the best ideas come from YOU the Niche Site Project community.

For more infomation >> CONCLUSION: How to Sell an Amazon Affiliate Niche Site for $235,000 pt2 - Affiliate Site Case Study - Duration: 11:13.

-------------------------------------------

Car Transporter Carrying Toy Cars for Kids | Fun learning Video for kids | Learn color with vehicle - Duration: 13:13.

Watch our new video with toy cars and Truck Transporting. Learn color with toy cars. Funny Video for baby. HotWheels 5 Color Shifters.

For more infomation >> Car Transporter Carrying Toy Cars for Kids | Fun learning Video for kids | Learn color with vehicle - Duration: 13:13.

-------------------------------------------

How to - Amazing and cute hairstyles tutorial compilation for bride in 2018 👰 - Duration: 4:31.

For more infomation >> How to - Amazing and cute hairstyles tutorial compilation for bride in 2018 👰 - Duration: 4:31.

-------------------------------------------

Call for Proposals for 2018-2019 Environmental Funding Programs - Duration: 0:51.

For more infomation >> Call for Proposals for 2018-2019 Environmental Funding Programs - Duration: 0:51.

-------------------------------------------

Find the Best Benchmarks For your Portfolio Performance | No Dumb Questions with Nancy Graham - Duration: 5:01.

"Nancy, how is my portfolio performing?"

I get this question a lot!

And one way we help answer it is by providing a semi-annual Portfolio Performance Report

that I covered in my last "No Dumb Questions."

But as I wrapped with then, "How am I doing?" as a trick question, unless you ask

"Compared to what???"

There are appropriate answers … and then there are answers many people come up

with on the fly by comparing their returns to generic data.

What's up with that?

Well, let me tell you all about it in today's "No Dumb Questions."

Naturally, if you're going to invest your hard-earned money, you want to know how it's

doing for you over time.

The challenge is, I see investors' do-it-yourself comparisons morph into

apples-and-oranges assessments that are a cause of all sorts of trouble.

Perhaps the more readily available resource people tend to turn to is a popular index

or benchmark, like the TSX/S&P Composite, the Canadian broad market index

Well let's talk about what that comparison does and where it works and doesn't work so well.

On the one hand, it's easy, and thus tempting, to glance at the popular press headlines

celebrating or bemoaning recent S&P/TSX returns, seeing that "the market" has been delivering

"X" returns over "Y" time, and assume your portfolio should be doing exactly the same.

The problem here is, for several valid reasons, your own distinct mix of investments – and

the overall returns that mixture is producing for you – may differ widely from this

index and its returns.

For example, it's highly unlikely your entire portfolio consists of the Canadian large-stock

companies. That's what this index tracks.

More typically, you might hold a broad mix of stocks and bond holdings, which may then

be further fine-tuned to capture expected returns from different types of stocks – such

as smaller valued companies, and from Canadian and non-Canadian companies alike.

Besides the fact that your own portfolio probably doesn't precisely copycat "the market"

to begin with, your own portfolio – and its expected total returns – also changes

over time as you add money in, take money out, or shift around the precise mix of your investments

based on your evolving investment objectives.

All of this is to say, if you're comparing your portfolio's OVERALL returns to a standard

index, the comparison is useful but may be a bit of a blunt instrument.

On the other hand popular indexes or benchmarks do play a role in assessing the quality of

your investments … If you use them to make appropriate comparisons.

At PWL, we encourage investors to keep a periodic eye on broad industry benchmarks.

We even share a handy monthly summary of them on our website.

These complement our client reports by providing one-month to 30-year performance numbers for

broad Canadian, U.S. and international stock and bond markets.

Our reports provide 'asset class' performance for the same categories

Now, by definition, an index's theoretical returns are going to be a little bit higher than

any real-life investment can deliver – even if you happen to have invested in the exact

same securities that index is tracking.

But if you're making valid, apples-to-apples, asset-class-to-asset-class comparisons with

these benchmarks and that comparison varies significantly, it would be appropriate to

wonder why and ask why.

What if, say, your allocation to Canadian equities in a particular area has significantly

underperformed the broad, TSX Composite?

If you never compared your holding's performance to its closest appropriate index, you may

never notice if, its hyperactive trading costs are eating into otherwise available returns

from the asset class.

Trading costs don't show up as a line item on any report; they actually show up in ghost-like

fashion as lower returns compared to their targets.

Again, every fund has trading costs, but you'd want to know if they become excessive, right?

Or, what if a fund is supposed to be tracking a particular asset class, but it's not doing

a very good job of it?

An actively managed fund may have too much leeway to sit on the sidelines in cash or

shift to other, inappropriate holdings instead of staying true to the reason you've invested

in it to begin with.

This is another reason the numbers may not line up the way they should.

[Deep breath] Whew.

As I wrap up this three-part series of videos exploring those key investor questions

"What've I got?" and "How am I doing?" – what other "No Dumb Questions" can

I answer for you about your money?

I'm Nancy Graham, and if you're watching this on YouTube- I hope you'll subscribe to my

channel and ring the bell.

Or if you're on LinkedIn, follow me today to stay in touch!

Không có nhận xét nào:

Đăng nhận xét