hello everyone and welcome back to passion sundays the best way to end the
week and start another our guest today is a converted athlete professional
athlete australian level who became an international speaker and a best-selling
author thomas thank you very much for being with us today great to be with you
I really appreciate it I have an admiration for all professional athletes
and even more for a lot of those who converted from being just athletes into
taking it to spread the message around the world so tell me more about your
story well I was a discus thrower so I was a champion discus thrower but then I
stopped growing when I was about 16 so I converted from discus to hammer throwing
hammer throwing in pole vault are two of the most technical sports in track and
field and discus throwing is based on the slingshot principle whereas hammer
throwing is based on a spinning top and I found with my lighter body weight and
more technical focus I was able to beat stronger bigger athletes through a
better technical technique and a better mental attitude and also obviously a
passion for the sport so I love training but I got injured and then I went to
university and I originally studied honours degree in biochemistry so I
spent a whole year trying to purify an enzyme that taught me that I enjoyed
people more than test tubes so I'm a qualified biochemist but never practiced
in that area and then I studied the economics so I'm a qualified economist
never practiced in that area but while I was doing my second degree I saw an ad
in the local newspaper to go to a meeting for a public meeting for the
local public radio station and then I volunteered and then I got bitten by the
media bug so I worked as a volunteer on a radio station and then I joined the
Australian Broadcasting Corporation as a reporter presenter executive producer
and in a like a senior manager I've been working behind the microphone from sort
of more than 33 years and that's my passion I you know I love engaging with
people I love being a speaker I like I love sharing a message and I love the
personal growth that people get but the lessons I learned as a hammer thrower
are very applicable to being a speaker and that passion comes through it's all
about delivery technique timing and with the audience and also about
marketing as well because I say to people you know you can have the best
fro hammer throw in the competition but still not win the gold medal that's
because your hammer throw would land outside of the sector because it's a
field field event they mark a 30-degree sector on the field if it's outside that
it's a foul throw it's not counted same with marketing you can waste a lot of
money time and effort on marketing but unless you really target your market
like that sector you can waste a lot of time and effort so I say put your best
throws in the sector that way you'll be very successful in your business I love
how the pursuit of your passion took you into random places or at least what
seems to be random how did all of these little things that you've done build on
to the next step or to who you are today that's a great question when I left the
Australian Broadcasting Corporation the human resources manager said to me
Thomas do you know what you do well and I said no he said you speak well in
front of people and that just resonated in the back of my mind and then when I
was a manager I employed a speech coach to help my broadcasters I was a TV
weather presenter in fact I was the only MBA qualified TV presenter in the world
doing the television weather as part of the news and I engaged her to coach me
as a presenter after I left there the Australian Broadcasting Corporation I
had a cup of coffee with her and she said to me you know what you should do
tom you should build a speaking practice and you should you know do media
training presentation training and help you know help people better communicate
and that's been my my life's passion about helping people more effectively
get their message across through the spoken word and so I find up I've been
doing that with my own business for the past 21 years and now I find my business
model slightly changed because now I'm a director of a company listed on the
Australian Stock Exchange called walkabout resources and we're developing
a graphite mine in Tanzania and so I recently went to Africa with the other
board members and now I'm finding that my skill set is more in marketing but a
snitch area core capital investment marketing where I
hope you know companies raise capital and then a list on the Australian Stock
Exchange and then greater engage with shareholders and I'm finding my business
model is now I'm taking our equity stake or an investment stake in these
businesses and I'm getting really good leverage on that as I help the
businesses grow my shareholding grows as well and it's just a different business
model because I've found in business say speaking for example there's only three
ways to make money that's personal effort effort from someone else or other
people's money so I'm founding this whole concept of leveraging investments
interesting as I as I go through my business career so that's a really deep
nation I'm always called in by companies to help them in particular with their
investment pitch how they invest and I challenge directors and CEOs with a
simple premise why should anyone invest in the business so that's about their
investor presentation it might be their LinkedIn profile introductions to high
net wealth individuals and networking a whole different skill set but I found
I've learnt all those skills you know running my own business now I like to
share that with other but now at a very kind of very high corporate level and a
very targeted niche audience so so if I would apply the same analogy in true
passion I'd say why should anybody invest in your passion wouldn't be the
question to ask absolutely that's right and I find people invest in the person I
mean the top three people will invest in a in a listed company whether that's on
the you know device Stock Exchange the Singapore Stock Exchange or the
Australian Stock Exchange number one is actually execution of
strategy the ability of the organisation to execute their strategy secondly the
quality of that strategy and then thirdly the people so it's just
something okay I'm trying to sell I'm trying to sell a dream or I'm trying to
attract investors to my business might be a startup business might be a
business that's going to list on a stock exchange or it might be a listed company
they're the top three different reasons ability execute quality the strategy and
inequalities of people amazing ability to execute quality of the strategy and
quality of the people I would add one to that the quality of
passion of course awesome thank you very much I love those this has been very
insightful and very interesting to see that journey and I hope everybody
pursues their passion in a way that manifests in different ways
thanks for the opportunity pleasure thank you very much pass your hand what
do you think I hope you found this interview as interesting and as
insightful as I did if so we'll leave your comments on the blog below and do
share it with your friends and if you'd like more tools tips techniques and
exclusive interviews that I only share my website go to Mustafa comm and until
next episode live passionately
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